Online shopping in Norway
92.5% of people aged 16 to 74 in Norway bought something online in the previous twelve months in 2025. The value for 2025 is the highest in the series, which starts in 2020.
Norway, 2025
92.5%
Change from 2024
+1.0percentage points
European Union, 2025
73.6%
Median of OECD (38 countries), 2025
78.5%
Position in 2025
3rd of 36
Online shopping in Norway over time
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Norway
European Union
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The chart loads when you scroll to it. The table below shows the same data.
The chart shows a calculation from the published values. The table below keeps the published values.
% of individuals. Source: Eurostat. Gaps mean no published value; points are not joined across missing years.
| Period | Norway | European Union |
|---|---|---|
| 2025 | 92.5% | 73.6% |
| 2024 | 91.5% | 71.8% |
| 2023 | 90.7% | 69.6% |
| 2022 | 92.0% | 68.0% |
| 2021 | 91.6% | 67.1%b (break in time series) |
| 2020 | 85.0% | 64.7%e (estimated) |
Flags: e estimated; b break in time series . A dash means no value was published.
In short
- That is a change of +1.0 percentage points from 91.5% in 2024.
- Since 2020, when it was 85.0%, the figure has changed by +7.5 percentage points.
- Among the 36 countries with data for 2025, Norway has the 3rd highest value.
- The figure for the European Union in 2025 was 73.6%.